Embark on an adventure into the fascinating realm of baijiu, the enigmatic Chinese spirit. “Baijiu by Definition” is a definitive guide written by renowned author Arlo Q Sterling, who dedicated over a decade to unraveling the secrets of this ancient elixir.
From the intriguing history and meticulous production process to its captivating nuances, this book leaves no stone unturned.

Discover the essence of baijiu as you delve into its rich heritage and unlock the hidden potential of this extraordinary spirit.
Featuring 50 tantalizing cocktail recipes featuring baijiu as the star ingredient, get ready to elevate your drinking experience to new heights.

Order your copy today and unlock the mysteries of baijiu.
Cheers to a world of flavors waiting to be explored!

“I am truly grateful for Arlo Q. Sterling’s exceptional efforts in globalizing baijiu, enabling us in China to proudly share our heritage and craft with the world.”

— TS, Founder, CEO of CLS

“This book is the ultimate, most comprehensive guide to understanding baijiu. A must-read for anyone venturing into the world of Chinese spirits.”

— Founder of TP magazine

“Q has a unique way of looking at the world, and his passion for baiju shines through in every page of this book. Baijiu By Definition is a delightful read, full of sharing and love for this ancient spirit.”

— Bily , Founder of Global spirits
Introduction
Dragon’s Breath
Qu Creation
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About the Author

Arlo Q. Sterling caught the travel bug right after graduating high school. Venturing away from his native Ohio to West Virginia for college, he discovered a passion for culture and exploring new cuisines and beverages from different regions. This passion led him to Asia, where Q lived in Japan for a short stint, spent a couple of adventurous years in South Korea, and unexpectedly found himself staying in China for a decade. During his time in China, he immersed himself in the endless variety of cuisines. Q embarked on numerous thrilling adventures, one of the most significant being his introduction to baijiu.

After completing his international master’s program at Chongqing University, Q opened a successful restaurant/bar in the bustling city of Chongqing, which boasts a population of 34 million. His achievements and involvement in the Chinese liquor industry caught the attention of Jiangxiaobai, a large national distillery and baijiu brand. Q joined the team. Working with Jiangxiaobai and Jiangji Distillery for several years, he honed his expertise in baijiu, delving deep into the intricacies of the production process, the art of sales in China and abroad, and the rich heritage and history behind baijiu.

“Want to unravel the mystique of Baijiu? ‘Baijiu by Definition’ is your key. Unlock a world of flavor, history, and tradition with every page.”

“Uncover the secrets of China’s most cherished spirit with ‘Baijiu by Definition’. It’s not just a book, it’s an invitation to explore a rich cultural heritage.”

“From novice to connoisseur, ‘Baijiu by Definition’ is the ultimate companion for anyone looking to explore the world of Baijiu. Your journey starts here.”

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